App Growth Week · Join us for the 3-day virtual event!
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November 14-18, 2022

App
Growth
Week

Global virtual event
a week of insights, best practices, and inspiration

Premier digital event for top world mobile app and game publishers

5
Days
20+
Sessions
35+
Speakers
App Growth Week is the 5-day virtual event designed to equip leading app and game developers with emerging trends and insights, data-driven strategies and proven solutions to scale their business and dominate the market. Learn success stories and best practices empowering mobile app growth at every stage of the lifecycle.

Event topics

Industry leaders, big thinkers and practitioners tackled the most burning questions top app and game developers face in today’s privacy-first era. Expect to get insights on privacy-safe strategies, data-driven mobile growth tactics, and innovations to dominate the market.

Growth

Mobile app growth through all the stages of the lifecycle
  • Explore mobile marketing trends for 2023 to keep abreast to the industry transformation and quickly adjust
  • Get Dos and Don’ts of growing your app in the age of privacy
  • Discover emerging technologies changing the rules of competition

UA

Powerful strategies to acquire high LTV users & maximize ROAS
  • Identify the right marketing channel mix to crush your app growth KPIs
  • Get best practices to create seamless user journeys, eliminate silos and attribute 100% of data
  • Reimagine technology ecosystem to manage campaigns of any complexity balancing UA costs with mobile app revenue

Apple Search Ads

Running large-scale Apple Search Ads campaigns with ease and confidence
  • Uncover new growth opportunities with expanded Apple Search Ads placements
  • Maximize campaign performance with market intelligence, best practices and benchmarks
  • Unlock cutting-edge technology to automate and optimize Apple Search Ads at scale

ASO & A/B testing

App Store Optimization from pre-launch to global release
  • Explore the most impactful app store creative trends and get the brand-new ASO benchmarks
  • Update your A/B testing & idea validation framework for data-driven decision making
  • Forearm your team with an intelligent mobile optimization solution

Reasons to watch

Strengthen your expertise, get eye‑opening insights, and embrace new app growth ideas
App leader
  • Help your team develop a growth mindset to reinforce success in a highly competitive market
  • Streamline your workflows and create a growth environment
  • Find new opportunities and learn from your peers
Growth & UA expert
  • Update your app growth playbook and MarTech stack
  • Properly measure your paid and organic efforts, and amplify them at scale
  • Strike the right balance between user acquisition and retention
ASO manager
  • Master the art of getting your mobile app ready for scaling globally
  • Learn the latest ASO trends and benchmarks
  • Crack app stores’ algorithms to boost organic installs
Product manager
  • Get a comprehensive app and game idea validation framework
  • Learn how top world publishers A/B test new apps and features
  • Create stellar solutions users love

Speakers

Learn from industry visionaries, seasoned practitioners, and tech innovators
Mariusz Gąsiewski
Head of Mobile Gaming CEE
Google
Peggy Anne Salz
Lead Analyst & Founder
MobileGroove
Skylar Grabecz
ASO Team Lead
Picsart
Thomas Kriebernegg
Managing Director & Co-Founder
AppRadar
Simon Thillay
ASO Team Lead
AppTweak
Dimitris Delikouras
Team Lead User Acqusition
Freeletics
Olga Noha
Chief Marketing Officer
SplitMetrics
Thomas Petit
Growth Consultant
Andrea Raggi
Performance Marketing Lead
Phiture
Lina Danilchik
Content Marketing, Brand & Communications Team Lead
SplitMetrics
Louis Tanguay
Managing Director
App Growth Summit
Mike Ilin
Chief Product Officer
SplitMetrics
Eugene Ilnytskyi
Head of Agency
SplitMetrics
Adam Smart
Director of Product
AppsFlyer
David Barnard
Developer Advocate
RevenueCat
Tatiana Hoffman
Product Lead
Adjust
Eric Rosenberg
General Manager Americas
SplitMetrics
Niels Beenen
Partnerships Lead, EMEA
Singular
Hagar Seri
Head of ASO & Mobile CRO
Moburst
Natalie Rozenblat
Senior Performance Marketing Consultant
Phiture
Matt Tatarinow
Account Executive
SplitMetrics
David Martin
VP of Sales
SplitMetrics
Maksim Kasyanik
User Acquisition Team Lead
SplitMetrics
Alexandre Gorius
Mobile Lifecycle Expert
Salah Mustafa
Principal Growth Consultant
Phiture
Galina Schneider
Chief Revenue Officer
SplitMetrics
Anastasiia Baranchikova
Senior ASO Specialist
Prequel
George Natsvlishvili
Product Marketing
Air Apps
Jatin Gera
Head of Enterprise Growth
MoEngage
Hanna Kachalka
Head of Sales
SplitMetrics
Eugene Lesechko
Associate Sales Director
SplitMetrics
Mari Trypolskaya
Head of Sales
SplitMetrics
Alex Laptenok
Customer Success Team Lead
SplitMetrics
Natalie Tishkevich
Senior Customer Success Manager
SplitMetrics
Nadia Nazarova
Head of Product
SplitMetrics
Laura Krivetskaya
ASO Team Lead
Product Madness
Alena Filimonova
Head of Brand Management
MY.GAMES
Sarah Touimi
Senior ASO Manager
AppTweak
Ludmila Samal
Senior Account Executive
SplitMetrics
Polina Ishimbaeva
Head of Customer Success
SplitMetrics
Karina Klepikova
Account Executive
SplitMetrics
Lara Vinnicombe
Head of Product Marketing
SplitMetrics
Dean Wang
Senior Performance Marketing Manager
MobilityWare
Bernardo Ruas
Senior UA Manager
Impala Studios
Rômulo Gomes
Head of Marketing
Impala Studios
Faith Price
Director of Growth Marketing
DoubleDown Interactive
Ekaterina Samohovets
Lead User Acquisition Manager
AIBY
Tyler Bryan
Enterprise Account Executive
SplitMetrics
Nancy Roberts
CMO & Managing Director, North America
YouAppi
Artiom Tkaczuk
ASO expert
Asodesk
November 14-18, 2022

Update your mobile app growth playbook for 2023

Agenda

2 hour per day. 5 days in a row. 35+ speakers. 20+ live sessions.
Monday

Mobile Growth

Learn how to boost mobile app growth through all the stages of the lifecycle and adjust your strategy to the emerging trends
Tuesday

User Acquisition

Discover UA best practices and potent strategies to acquire high LTV users, maximize ROAS and crush your app growth goals
Wednesday

Apple Search Ads

Get insights into running large-scale Apple Search campaigns and making the most out of the fastest-growing ad network in the industry
Thursday

ASO, Testing & Optimization

Equip yourself with the latest creative trends, ASO benchmarks and strong idea discovery & validation approaches to dominate the app stores
Friday

App Lifecycle Strategies

Find out powerful strategies and actionable blueprints for launching, managing and growing apps at every step of their lifecycle

Event Partners

Google
Picsart
AppsFlyer
Phiture
MobileGroove
MobilityWare
Singular
moengage
Adjust
AppTweak
Prequel
Moburst
Impala Studios
MY.GAMES
AIBY
DoubleDown Interactive
Freeletics
RevenueCat
YouAppi
Product Madness
Air Apps
App Growth Summit
AppRadar
Asodesk
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  • Explore powerful growth strategies
  • Get expert advice on revenue boost
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5
Days
20+
Sessions
35+
Speakers
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